Sites That Take Two Different Approaches

Ahhhh the blog. Did you ever wonder how I write so many of these things? Well….you’ve gotta be excited about the content…and that I usually am. I really am interested in the details behind things. So today I found a story in the WSJ about the French election.

It’s a tale of two websites….one filled with videos that portray the candidate, Nicolas Sarkozy, as a great singer, a horseman, and other characters. One shows him singing a Lionel Ritchie song, ‘Hellllloooo” but instead they say Sarkooooooo! I loved that detail. But the Sark, who some in France fear, is a guy who they wanna soften up. So there are the movies that depict him as a cowboy, riding through the Carmargue, in the far south of France, in a red-checkered shirt and jeans. Both his and his rival Segolene Royal, are getting between 50,000 and 70,000 hits a day.

Her website is much different than her opponents. She wants to document her interest in dialogue, presenting long discussion boards for the French to debate and make suggestions. “We didn’t want it to be about an image but about a person who listens,” says Mr. Thieulin.